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Category: Strategic Management


Management, Strategic Management

Using Your Channel Incentive Program To Build Better Partner Relationships

July 12, 2018

Via: Business 2 Community

If you’re in the manufacturing business, you know just how important it is to maintain strong vendor and partner relationships. You might make the best stoves, microwaves, medical devices, carburetors, pool supplies, and so on, but if you don’t have […]


Management, Strategic Management

It’s Time to Think Differently About Content Marketing

July 11, 2018

Via: Business 2 Community

Content marketing has been an integral part of marketing at most B2B companies for most of the past decade. In every annual survey conducted by the Content Marketing Institute and MarketingProfs (beginning in 2010), about nine out of ten surveyed […]


Management, Strategic Management

Why You Need to Include Video in Your Marketing Strategy

July 10, 2018

Via: Business 2 Community

Over the last few years, video’s popularity has grown so dramatically that it cemented itself as part of a business marketing strategy that you can’t ignore. With a little creativity and a well thought out plan, videos can help a […]


Management, Strategic Management

Use These Growth Strategies to Build a 6-Figure Business

July 2, 2018

Via: Entrepreneur

I built my first business to multiple six-figures fairly quickly in 1999. It was a service business that filled a major need for a select industry. It’s a business that many entrepreneurs can still start and build successful today. I […]


Management, Strategic Management

How to Save Money By Outsourcing Your Social Media

June 29, 2018

Via: Business 2 Community

If you’re busy running your own business, then you probably are running short on time. You’re expected to be the banker, create a business plan, and do things like run to the store for printer ink. Oh, wait! That’s me! […]


Management, Strategic Management

Apply These 8 Secret Techniques to Build Your Influencer Brand

June 28, 2018

Via: Small Business Trends

As of 2017, 85% of companies were using influencer marketing, out of which 90% agreed that it’s the most effective form of marketing. This increase in the usage and popularity of influencer marketing has encouraged many people to become influencers. […]


Management, Strategic Management

5 Rules To Follow When Establishing Good Customer Relations

June 27, 2018

Via: Business 2 Community

Customer retention and customer loyalty are often touted as the absolute keys to building a business that is successful over the long term. The first step towards these goals revolves around good customer relations. If you can’t have good relationships […]


Management, Strategic Management

5 Steps To Get More (and Better) Google Reviews

June 26, 2018

Via: Business 2 Community

Like it or not, people are writing and reading online reviews of your business. And research indicates that online reviews are a big influence on many buying decisions. In fact, 85% of consumers trust online reviews as much as personal […]


Management, Strategic Management

9 Simple Steps to Creating an Effective Social Media Strategy

June 25, 2018

Via: Search Engine Journal

If you don’t have a social media strategy, you aren’t alone. According to a recent survey, 50 percent of businesses admit to not having a documented social media strategy. Uh oh? Yes! Without a strategy, you are gambling. Purposeful and […]


Management, Strategic Management

Make These 6 Changes to Finish the Second Half Strong

June 25, 2018

Via: Entrepreneur

We begin every year with big goals, dreams and definite things we want to accomplish in our business. It’s natural to spend those first few months going hard. We all know the story. After three months, it’s easy for the […]