Thanks to Internet and social media sites, visuals play a big part in today’s world, and stats show that online articles containing relevant images have 94% more total views.
So, if your emails don’t include great visuals, your missing out on the opportunity to fully engage with your readers.
As a nonprofit, it’s not enough to include an image or two. You need to include relevant visuals that make a connection with your readers. It is important to evoke emotion and show them why their support is vital to your organization.
