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Customer Retention Strategies: How to Keep First-Time Buyers Coming Back

February 8, 2018

Lead conversion is a big win for e-commerce business owners. Yet, there are myriad steps that can—and should—be taken after you successfully convert your prospects into customers.

Marketing effectively post-purchase should be your highest priority.

As you probably know, it costs more to acquire new customers than to retain your existing ones. Thus, it is vital to have a customer retention strategies in place to nurture your new shoppers and ensure quality service and satisfaction.

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