At some point, freelancers hit a crossroads. You start getting so many job requests that you can’t handle them all on your own. It’s tough to turn money away, but there are only so many hours in a day. Trading time for money can eventually lead to a dreaded income plateau. You simply don’t have enough time to do all of the work.
Going the agency route is an option to continue expanding your business. An agency is where you bring on other creators to help you with the work. I toyed with the idea of going agency for a while but decided that doing a bulk of the creative work while pursuing other opportunities was right for me.