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Tag: Customer Base


Marketing, Marketing Strategy

How Buyer Personas Can Transform Your Marketing and Get Results

August 23, 2022

Via: Entrepreneur

Every business, regardless of its niche, should know and understand its customer base. After all, how else will you know who to market to? One of the best ways to understand your range of customers is by creating buyer personas. […]


Management, Strategy & Planning

How to Take Advantage of Interactive Marketing Right Now

February 20, 2019

Via: Entrepreneur

Interactive content is highly effective because it connects users with a brand on multiple levels. Interactive marketing provides a creative and unique experience that is personalized to each user — this means it keeps their attention longer, it increases excitement […]


Management, Strategy & Planning

How to Widen Up your Customer Base by Creating Accessible Emails

September 21, 2018

Via: Business 2 Community

Email marketing is one of the most preferred channels for delighting and retaining customers at almost every stage of the buyer’s journey from Convert to Close to Delight. Moreover, email is the only push-based marketing channel where all you need […]