Tag: sales

February 12, 2024

Every small business owner could use a few more minutes (or hours) in their day. With business automation, you can free up hours while improving customer and employee experiences. These tools don’t require specialized knowledge or coding experience. Most offer […]

January 24, 2024

Email marketing stands as a powerful channel for making money online. Its effectiveness lies in the ability to create targeted and personalized campaigns that resonate with recipients. When executed well, email campaigns can become a significant source of revenue. They […]

December 27, 2023

Key Performance Indicators (KPIs) are the backbone of any thriving small business, steering strategies and sharpening decision-making. This article dives into a wide array of KPI examples tailored to the unique needs of small businesses. We’re here to help you […]

December 18, 2023

Congratulations, you’ve built a business– you’ve now taken your company from zero to one! Popularized by entrepreneur, investor, and bestselling author Peter Thiel, this is the notion of launching your startup and having a bona fide business. You’ve made sales, […]

December 15, 2023

When we think about winter shopping trends, both customers and businesses alike tend to get stuck in the holiday season. From Black Friday and Cyber Monday to the days before and after Christmas, the emphasis is on shopping for gifts. […]

December 14, 2023

Should PR serve the purpose of boosting sales along with other strategies? This question has long been a subject of discussion among business experts. While PR professionals traditionally focus on brand awareness, reputation and media exposure, business owners want to […]

December 11, 2023

What were you doing before you started your side hustle, and why were you interested in entrepreneurship? Prior to starting my side hustle, I was a licensed social worker for Duke University. I was looking at my salary and realizing […]

November 8, 2023

The scent of cinnamon lattes starts to fill the air, fairy lights twinkle in the distance, and Mariah Carey can be heard from the distance — yes, the holiday season is upon us! For marketers, it’s go-time. The high season […]

October 27, 2023

It’s no secret that the success of any organization heavily relies on its sales prowess. As the lifeblood of a company, sales drive revenue, boost growth and implement sustainability, and any progressive leader knows that investing in an in-house sales […]

October 27, 2023

Iadmit it. For years, I hated the idea of selling. In fact, I turned down sales jobs. However, when I started my own business, it became a priority. Most small business owners love what they do. They enjoy developing the […]

October 27, 2023

What are you selling? How are you selling it? Why would anybody want to buy from you? Where can they find your product or services? After all, even the greatest invention will not launch a successful business if people do […]

October 23, 2023

It’s a common issue among businesses of all sizes, startups and franchises. It plagues the customer experience, strains sales teams, and overcomplicates or creates unnecessary billing. What may have started with simplicity in mind after staying on the core of […]

October 6, 2023

By now, we’ve all heard enough about customer relationship management (CRM) solutions and how businesses of any size could benefit from them. As a global software vendor, Zoho has always been curious about how this awareness of CRM solutions translates […]

September 29, 2023

Sales drive businesses. While that statement might be universally acknowledged, what often goes unnoticed is the sheer gold mine of insights that sales data analysis offers. By diving deep into your sales metrics and data, you’re not just counting profits […]

September 22, 2023

Managing projects in leading global corporations is an ambitious and responsible task that requires in-depth analysis and innovative approaches. Mikhriniso “Niso” Nigmatullina—an expert with a decade of experience in strategic marketing, e-commerce, and business development—provides valuable insight on crafting and […]

September 13, 2023

Hey there, savvy entrepreneurs and business aficionados! Today, we’re cutting through the noise to focus on one metric that’s a real game-changer for any business: the sales conversion rate. This number can literally make or break your business, so it’s […]

September 8, 2023

Instagram has emerged as an indispensable tool for small businesses. Navigating the crowded social media platform necessitates more than just random posts; it requires a well-curated selection of creative and impactful Instagram post ideas. By diversifying content, small enterprises can […]

September 7, 2023

HubSpot, launched in 2006, has succeeded on the strength of its social media and digital marketing tools, as well as a customer relationship management (CRM) software platform, Smart CRM, designed to grow with entrepreneurs and small-to-medium-sized businesses (SMBs). Now, the […]

August 28, 2023

Customers are loyal to brands and businesses that provide great service and whose products are tailored to their specific needs. In fact, according to a Zendesk survey, 81% of consumers say a positive customer service experience increases their chances of […]

August 25, 2023

Crafting an effective sales strategy is key to boosting your business’s success. In this article, we delve into the world of sales with 88 potent tips to elevate your approach. Covering a spectrum of techniques, from prospecting to closing, this […]