When smaller businesses undergo a slowdown like the one many are currently experiencing (not that there’s any precedent for this specific circumstance), owners often target increasing their sales as a primary strategy to reinvigorate their profit goals.
Debt reduction, potentially a more achievable step to healthier net profits, is often a secondary consideration, but a focus on recurring debt can provide for significant long-term benefits in operation of an efficient organization, freeing up both money and resources for other, more profitable endeavors.
