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3 Key Considerations for Conversion Campaigns

January 26, 2021

In any digital campaign, conversions matter. A conversion could be as straightforward as a prospect providing an email address or making a purchase. Although the cost of the conversion will vary, there is value in all conversions that come from your programmatic campaigns. Every digital tactic contributes in some way to paving the road to drive an acquisition or conversion. These 3 key insights will help you stay on top of your conversion campaigns.

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