Bounce rates represent the percentage of your website visitors who land on one of your home and product pages and leave your website without taking any action or moving to a different page.
Sites with high bounce rates struggle to retain their visitors’ attention with relevant, engaging content. These sites may also be difficult to interact with, or take ages to load.
Regardless of the reason, visitors who leave a website prematurely can’t become leads, and leads who leave a website without engaging with it can’t be nurtured and converted into customers.
In this article, you will find the four top ways you can reduce your store and page bounce rates, including: