If you’ve been questioning the value of customer relationship management (CRM) software, you can stop now. A recent study by Thomson Data found that a massive 79% of leads don’t convert without a CRM. Just think about that, nearly 4 out of 5 leads are lost to the ether because a business doesn’t use a CRM tool!
Okay, so now you may be having second thoughts about expanding the budget of your existing tech stack. The same Thomson study also found that a properly implemented CRM system can yield an ROI of 245%. Do we have your attention now?
