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Is Your Brand Ready For An Influencer Management Platform?

March 30, 2018

Are you simply dipping your toe into influencer marketing or are you ready for an influencer management platform to scale your program? Whether you just sent out your first tweet to an influencer you’d like to work with or you’re searching for the perfect influencer marketing platform vendor partner, we can agree on one thing: The importance of including influencer marketing in your overall marketing strategy.

In a recent Nielsen Harris Poll conducted on behalf of Ambassador, 67% of Americans said they’re at least a little more likely to purchase a product after a friend or family member shared it via social media, email, or text message. Furthermore, 92% of 18-to-34 year-olds say they seek recommendations from friends and family when considering a product purchase.

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