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Selling to the C-Suite: How to Get Executive Decision Makers to Act Now

February 7, 2020

In fact, Corporate Visions research found that the majority of companies aren’t satisfied with their ability to tell an executive-level story.

  • 67 percent say they’re underperforming at getting executive-level prospects to buy now rather than later
  • Only 39 percent are confident in their ability to build a meaningful business and financial case to justify a decision

These are big issues, considering that 80 percent of your deals will require a VP or higher-level signoff. Without executive buy-in, your deals stall, you lose momentum, and your close rates plummet.

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