Do you feel like the holiday season is getting longer and longer each year? You are not wrong. This year’s holiday deals have started earlier than ever, and while inflation and supply chain issues are to blame for the record-breaking dates this year (think early October), the early bird has always gotten the worm.
For this year, we’re going to assume you have a few things in place: a website, some products and an “x” number of customers that you wish to grow to “y.” Having spent the last decade immersed in the world of marketing and ecommerce, I’ve identified 13 key areas to invest in right now that can generate the best ROI for your ecommerce businesses in preparation for a holiday frenzy.
