Some businesses are already experienced with influencer marketing. And others may wonder ‘what is Cameo and how can influencers impact my business?’ But no matter your level of experience, working with trusted content creators can help you make a real impression on your target audience. If you sell products to moms, the following influencers may be ideal for your next campaign.
What is a Mom Influencer?
Before diving into mom influencers, it’s probably beneficial to answer “what’s an influencer?” An influencer is anyone who has clout with a particular audience. In the marketing sense, this usually means a social media personality or content creator.