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2020 is NOT a Blip: Marketing Predictions are Anyone’s Guess

January 18, 2021

While we all may have taken some comfort in saying “Good riddance to 2020” last month, 12:01 on January 1st felt pretty much the same as 11:59 on December 31st.

Now we’re a couple of weeks into the new year, it’s clear that the stresses, struggles and frustrations of 2020 didn’t magically disappear with a change of the calendar. Already, the entire UK has plunged into a sudden third lockdown while the U.S. struggles to hold its democracy together with spit and bailing wire.

It’s as if setting off all those fireworks every year doesn’t actually scare away whatever evil spirits have plagued us over the previous few months. Who knew?

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