Chances are you’re already using social media as a tool for marketing your business, but are you performing social media audits as well? Conducting an audit will allow you to see a thorough view of your performance across all of your social channels. In this article we will dive into what a social media audit is, why it matters and how to get started with one!
What Is A Social Media Audit?
A social media audit is defined by Sprout Social as “the process of reviewing your business’ metrics to assess growth, opportunities and what can be done to improve your social presence.”
