You’ve probably already received text messages from companies. But have you ever considered SMS marketing for your brand? If you haven’t, then these statistics should do the trick:
- Globally almost three billion people use smartphones – that’s about one in three people on the planet,
- Gartner quotes various sources reporting a 98% open rate. Compared to the number of people that open their email (rates around 20%)
- The average screen time of US adults is around 3 hours and 43 minutes on mobile devices.
