It is no news that TikTok is now the hottest platform for creators. With a global presence in over 150 countries, and over 1 billion monthly active users, TikTok holds ample opportunity for businesses.
What started as “social media for dancers’ has morphed into a platform for entertainment and education. The ease of creating interesting videos on TikTok is among the platform’s main advantages that attract creators.
If you’re looking to gain broader visibility and reach for your business, you should consider incorporating TikTok into your marketing strategy. In this article, we will highlight five reasons you should incorporate TikTok into your marketing strategy.