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5 Critical Sales Questions You’re Not Asking Your Leads (But Should)

May 23, 2019

Here are five sales questions that you should start asking your leads so you can drive more sales.

A study published in the Harvard Business Review reveals that after interviewing 200 customers, researchers found that “from the customer’s point of view, the greatest need for improvement is in salespeople’s knowledge of the customer’s business and industry.” It’s not surprising that 71% of B2B customers are not engaged, according to data from Gallup.

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