Influencer partnerships and video are two of the most powerful strategies for growing your business on Instagram. With 33% of millennials and 40% of Gen Z social media users spending more time watching video than anything else, video is the best way to get your users’ attention. Adding influencers to your Instagram strategy can boost revenue and increase post engagement for less than the cost of traditional advertising. In fact, ads featuring influencers bring in an average of $6.85 for every one dollar spent, which is a return of over 500%!tribegrowth
