With more than 2 billion logged-in users every month, YouTube is one of the most popular and powerful social media platforms out there.
People spend over a billion hours on YouTube every day.
So, it’s hardly surprising that YouTube marketing has assumed a prominent position in almost every digital marketer’s arsenal today.
The challenge most marketers face, however, is to make sure that their videos don’t get lost among the millions that are uploaded every day. In fact, 500 hours of content gets uploaded to YouTube every minute.
