Wisely, you’ve taken the dive into video marketing. Whether you’re using video to create educational content or product-focused advertisements, you’ve made the right decision. It is, after all, the year 2020; any digital marketing strategy that lacks video is incomplete.
Now that you’re in the game, it’s time for the hard part: figuring out how you’re going to increase your Facebook video views. Getting users to pay attention to your content—whether it’s paid or organic—is a daunting task. If you want to keep your prospects from scrolling directly past your videos, you need to put together some kind of plan.
