The answer to the question is one to three times per week. We can narrow that down further once we describe why it’s important to constantly update your website.
Benefits of Freshening Your Content
New content on your website accomplishes many good things, including:
- SEO: Search engines are pretty smart. They like long articles with new, unique content written to high quality standards. A steady diet of new content increases visits from your friendly web crawler. The crawler updates its index of your site, which makes it easier for searchers to find you. You can increase the benefit by setting up internal links according to SEO best practices.
