The famous, influential person on social media networks who endorse brand products and services is an influencer on social media. You can also define a social media influencer as a person working in and collaborating with a particular industry. It is also an individual who can have an impact on the individual’s purchases as a result of his authority or his relationship with the target customers. It can have its blog with a loyal audience or a social media account, providing specific content that is of interest to its subscribers.
