A positive customer experience used to mean a smile, a firm handshake, and a kind word — but not anymore. As customers move into the digital world, online shopping has nearly tripled over the past decade and increased more than 32% to $792 billion from 2019 to 2020. It’s up to businesses to adapt.
Luckily, the digital world can be just as social and interactive as the real world. You can still give customers a five-star experience if you know how. Here’s how you can reach customers online and leave them feeling satisfied.
Create social media accounts dedicated to customer support
