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It’s a fact: social media as a powerful marketing tool is here to stay. Facebook, Pinterest, Twitter, Instagram, LinkedIn, Tumblr, YouTube, Reddit; there is much available for the modern, web-savvy marketer to take advantage of.
Some brands use all of these, while some brands cherry-pick the platforms that resonate the most with their target audience and their field. Other companies have a tried and tested favourite and stick with that.
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