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Instagram Creators Can Now Earn Money With Gifts

February 21, 2023

Instagram recently expanded the gifts feature so that more creators can earn money from their audience.

The expanded feature began testing in November last year, with followers able to show their appreciation to their favorite creators through direct monetary support. Now the eligibility criteria has been widened to enable more creators to benefit from the generosity of their followers.

Earn Money Through Instagram Gifts

Followers can purchase themed virtual gifts directly within the Instagram app using Stars. Once you have gifts purchased for you, Instagram then provides a revenue share from your reels that received gifts on a monthly basis.

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