Over 1 billion.
That’s how many users are on Instagram.
According to a Facebook survey, 87% of those surveyed said they took action after seeing product information on Instagram, such as following a brand, visiting their website, or making a purchase online.
An estimated 71% of businesses use Instagram in the U.S. (Mention, 2018).
From what we’ve seen, Instagram can be one of the most powerful marketing tools to build a genuine relationship with your potential customers.