Following months of testing, the ‘Smart Cropping’ option is now available within the Facebook Content Studio. Through machine learning, the tool can auto-edit videos to focus on content of specific importance. This development is implemented to help users save time and increase video performance.
Facebook comments on the development:
“Smart Crop is a tool within Creator Studio that will reframe and size the aspect ratios of your videos from 16:9 horizontal video to either 1:1 or 4:5 for feed. This feature optimizes for the main subject in the content, keeping the main subjects centered and in-frame.