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‘Smart Crop’ Your Facebook Videos

July 14, 2021

Following months of testing, the ‘Smart Cropping’ option is now available within the Facebook Content Studio. Through machine learning, the tool can auto-edit videos to focus on content of specific importance. This development is implemented to help users save time and increase video performance.

Facebook comments on the development:

“Smart Crop is a tool within Creator Studio that will reframe and size the aspect ratios of your videos from 16:9 horizontal video to either 1:1 or 4:5 for feed. This feature optimizes for the main subject in the content, keeping the main subjects centered and in-frame.

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