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What Hollywood Movies Can Teach Us About Creating Unforgettable Customer Experiences

October 2, 2020

Scott Greenberg’s The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar will be released via Entrepreneur Press on November 17. It can be preodered via Amazon and Barnes & Noble.

Long before becoming a business speaker and coach, I went to film school at NYU and worked in Hollywood in movie development. I also co-owned a screenwriting consultancy and read countless scripts. I observed that good cinematic stories are generally written in three distinct acts designed to create and sustain a dramatic journey for the audience.

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