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Will ChatGPT Become Another Race to the Bottom in Marketing?

March 3, 2023

Since you’re reading this, I assume you’re among the hundreds of millions of people hungry to learn about ChatGPT. And no, that number is not an exaggeration; I just searched “ChatGPT” on Google and got 230,000,000,000 results. It’s not apples to apples, but the interest is there.

We’ve seen this many times before: an intriguing tech innovation that changes the game. ChatGPT and its ilk (Jasper.ai, Phrasee, Smartwriter.ai) may be entering into a lasting category of functionality that marks this as a watershed moment.

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