Tag: audiences

Leadership & Career Development, Management

Why 2021 Wasn’t a Good Year For Thought Leadership

December 7, 2021

Via: Business 2 Community

“Thought leaders are the informed opinion leaders and the go-to people in their field of expertise. They become the trusted sources who move and inspire people with innovative ideas; turn ideas into reality and know and show how to replicate […]

Marketing, Software and Tools

How to Manage PPC Campaigns That Compete With Each Other

December 6, 2021

Via: Business 2 Community

Avoid internal competition and inflated CPCs by managing three key aspects of your PPC campaigns The more campaigns you run in a platform like Google Ads, the more likely you are to have campaigns competing against each other for the […]

Management, Strategy & Planning

When is it Time to Hire an Influencer Marketing Agency?

December 19, 2019

Via: Business 2 Community

Influencer marketing agencies can be a real asset to your business, delivering rapid customer engagement and expansion of your audience base. However, many companies are hesitant to enter into the world of influencer marketing, either by hiring an agency or […]

Marketing, Software and Tools

How to Use Podcasting to Improve Your Business

November 18, 2019

Via: Business 2 Community

For those of you who don’t know what a podcast is, it is a series of digital audio or video files that a user can download and listen to. According to Podcast Insights, 51% of the US population has listened […]

Marketing, Software and Tools

12 Things Every Quality Podcast Intro Should Include

November 10, 2017

Via: Small Business Trends

With the growing demand for content online, podcasts are becoming more popular with audiences looking to gain information about topics that interest them. As a podcast host, you need to garner their attention early and hook them into your program […]