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Tag: Google AdWords


Marketing, Marketing Strategy

What is a Good CTR (Click-Through Rate)?

August 18, 2021

Via: Business 2 Community

With today’s crowded online marketing space, promoting your ad campaign to your target audience can quickly become an uphill battle. It’s no surprise that marketers use various metrics to help them gauge whether or not their ads are working. Of […]


Marketing, Sales Experience

7 Google AdWords Extensions that Boost your CTR

June 21, 2021

Via: Business 2 Community

Ads can increase brand awareness by up to 80%. 41% of users said they trusted online ads. But it is not just the intangible advantages that attracted you towards Google AdWords (now called Google Ads), right? A whopping 90% of […]


Marketing, Sales Experience

6 Best Practices to Swear by When Marketing a New E-Commerce Store

June 8, 2021

Via: Business 2 Community

Every ecommerce store, new or old, big or small, has one goal, to increase conversions and sales. But not all ecommerce stores are successful in achieving this objective. According to multiple sources including HuffPost and Forbes, 90% of ecommerce startups […]


Marketing, Software and Tools

How Do SEO and Google AdWords Work Together?

July 18, 2018

Via: Business 2 Community

Putting together a Google AdWords campaign, a question you need to ask yourself is: have you looked at your SEO? SEO (search engine optimization) impacts your ranking and visibility in the search engine for key terms. SEO also affects your […]


Marketing, Software and Tools

15 Easy Steps to Track Website Conversions in Google Adwords

June 18, 2018

Via: Business 2 Community

Your Google AdWords campaign might be performing well, with high click-through rate, low cost-per-click or any of the other metrics like Average Position, Impression Share or Impressions. But this doesn’t mean anything if you aren’t measuring your return on investment […]


Management, Proposal Management

How to Increase Profits by Focusing on the Needs of Customers

May 31, 2017

Via: Entrepreneur

“Growing a small business is hard. If it were easy, everyone would have a business,” says Tom Tarasiuk, who knows firsthand the difficulties that small businesses go through when they try to succeed at online marketing. As president and owner […]