Tag: social media

August 3, 2023

Meta, the parent company of Facebook and Instagram, recently released a new app called Threads. Built by the team behind Instagram, Threads is a similar concept —and direct competitor— to X, the social media platform formerly known as Twitter. And, […]

August 2, 2023

When Mark Zuckerberg started Facebook as little more than a student prank in a dorm room, he could have hardly guessed that he was about to create one of the world’s favorite connecting tools. But not only that — in […]

August 1, 2023

Uzi Wizman’s culinary journey began as a 16-year-old dishwasher. Years later, after opening PSY Street Kitchen in the heart of the Sherman Oaks Shopping Center in Los Angeles, his passion for growth and innovation led to him founding Borekas (pronounced […]

July 31, 2023

1.7 billion users can’t be wrong. TikTok’s short-form video and swipe style has been proven to spark and keep people’s interest. And while the platform is synonymous with fun challenges, dances and lip-syncs, it increasingly represents a powerful platform for […]

July 19, 2023

Small businesses caught in the crosshairs of competition must harness the right marketing resources to survive and thrive. Vital to this survival kit are marketing materials. They amplify brand presence, animate customer interaction, and bolster sales. They are the silent […]

July 18, 2023

Enter any editorial office, broadcast station or PR agency, and you may hear chagrins from both sides of the newsroom table: “Why won’t this journalist just get back to me?” or “Why does this PR contact keep pitching me stories […]

July 13, 2023

We all want our social media efforts to yield great results, but most of us realize it isn’t as easy as “tweet it and they will come.” Like anything else in your business, you’ll need a plan. But don’t worry! […]

July 11, 2023

Social Media Marketing (SMM) has evolved into a significant component of business marketing strategies in the modern area, growing to the extensive reach and popularity of social media platforms. With the help of top-notch SMM panel providers, this powerful tool […]

July 3, 2023

Unlocking the power of YouTube marketing can be a game-changer for small businesses looking to maximize their return on investment (ROI). This article explores the strategies and tactics that can help small businesses transition from mere views to valuable conversions […]

June 29, 2023

Finding reliable and professional video production services for your business is important in today’s digital age. Whether you require captivating promotional videos or engaging corporate presentations, finding the right providers can greatly impact your brand’s success. In this article, we’ll […]

June 23, 2023

Are you tired of hearing about AI yet? Brace yourself because we’re just scratching the surface. My company has worked with hundreds of realtors over the last decade, and a recurring frustration we’ve heard is their disdain for writing. It […]

June 20, 2023

It’s no secret that, on social media, high-quality photos can be the difference between a mere scroll past and a double tap. Now, whether you’re a social media marketer, an influencer-in-the-making, or a regular user sharing your daily escapades, we […]

June 19, 2023

As humans, storytelling is ingrained in our nature, from ancient cave paintings to modern social media. In today’s business world, storytelling is essential to create a deeper connection with the audience. It goes beyond product promotion, helps build trust and […]

June 13, 2023

The following is an excerpt from The Ultimate Guide to Instagram for Business, 2nd Edition by Kim Walsh Phillips, on sale now. When it comes to growing your Instagram following, there is a lot of contradictory advice out there. I’ve […]

June 9, 2023

What is Pinterest? The platform is part digital scrapbook, part social media and a powerful visual search engine. What started as an online pinboard for DIY enthusiasts and recipe collectors now has evolved into an influential hub with a unique […]

June 7, 2023

Thanks to technology and social media, entrepreneurship has become more accessible than ever. But, it’s important to understand that being an entrepreneur takes more than just having a good idea — it also requires skillful execution. Here are five skills […]

June 7, 2023

Social media trends are constantly changing, which means your business must evolve to continue engaging with — and selling to — customers on Facebook, Instagram, and other popular channels. Algorithm changes, social trends, and new platform features should inform the […]

June 7, 2023

Instagram is the best platform to tell your business story visually, compellingly, and creatively. You can also set up your Instagram store for products or services to sell on Instagram. To help you out, we have collected the latest Instagram […]

June 6, 2023

Artificial Intelligence specialists, AIAI Generator, have unveiled their groundbreaking content creation suite, a platform that blends AI and SEO principles to generate engaging content, amplifying online visibility for small businesses. The intuitive platform delivers unique, high-quality content, ready for publication, […]

May 31, 2023

There are dozens of social media metrics you could track, from follower count to reach to likes and shares. The challenge for many small business owners is determining which metrics provide the best insight. It’s easy to get caught up […]