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The Future of Leadership: 2020 and Beyond

October 17, 2019

The world is changing at a much faster pace than before. Whereas before, one could be content with finding a winning formula and stretching it out for decades while making a nice profit, in today’s world, many tried and tested […]


5 Mobile Marketing Tips For Beginners In 2020

October 9, 2019

Mobile marketing is the newest addition to modern marketing techniques and one of the most powerful ones as well. It allows businesses to connect with their users through personal devices and hence, has a larger outreach than many other forms […]


8 Ways Your Business Can Stand Out on Social Media in 2019

October 2, 2019

Businesses and brands are constantly competing for attention on social media, and with all the noise and incessant messaging, how can you make your voice heard? You have to find ways to cut through the noise and stand out like […]


Management, Strategic Management

The Top 4 Customer Experience Challenges and How to Overcome Them

October 17, 2019

Via: Business 2 Community

The phrase Customer Experience (CX) didn’t become en vogue until 2008 when it surpassed Customer Satisfaction as the primary customer-focused keyword. Rather than just satisfaction, customer experience refers to the whole ecosystem of the customer journey. From the first experience, […]


Marketing, Sales Experience

The Most Important Thing a Proposal Needs to Sell

October 16, 2019

Via: Business 2 Community

When your salespeople submit a proposal, it should always represent the natural culmination of a series of value creating conversations with their potential customer. The contents should not come as a surprise. The recommendations should reflect an already established set […]


Marketing, Software and Tools

Facebook Rolls Out Holiday Marketing Tools for Small Businesses

October 16, 2019

Via: Small Business Trends

Facebook recently hosted a global training program designed to help small businesses gear up for the upcoming holiday season. Boost with Facebook Holiday Bootcamp was held October 10. The social media giant also used the event to make a number […]