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LATEST PUBLICATIONS



Pricing Strategies for a Strong Bottom Line

May 26, 2020

A price strategy is every bit as important as what you’ve got to sell. After all, they dictate what you will charge for the goods and services you have on the market. In the end, getting these pricing strategies right […]


Small Business Loan Approval Rates Drop to Record Lows in April

May 20, 2020

Category: Finance

According to a new index, small businesses are having a hard time getting the non government money they need from banks to stay open. This at a time when they need it the most. Specifically, the small business loan approval […]


5 Ways Brands Can Reinvent Their Digital Marketing Strategy

May 6, 2020

We are all doing our best to cope under the current circumstances, and I believe that within adversity lies an opportunity to change, evolve and adapt. Whether you’re an individual, entrepreneur or brand, the need of the hour is to […]


Marketing, Software and Tools

Small Business Guide to Video Marketing

May 26, 2020

Via: Small Business Trends

Using video as part of marketing is gaining a lot of traction across businesses of all sizes. The key to their popularity lies in their relative ease to engage with both prospects and clients across multiple platforms. As demonstrations go […]


Marketing, Software and Tools

10 Quick Tips for Off-the-Chart Instagram Growth

May 22, 2020

Via: Business 2 Community

With 1 billion people using the social platform each month and over 200 million Instagrammers visiting at least one business profile daily, Instagram is a must for businesses. The question really is why wouldn’t you want to grow your brand […]


Marketing, Software and Tools

5 Reasons to Outsource Google Ads Management

May 22, 2020

Via: Business 2 Community

When it comes to running a successful Google Ads campaign, a business can either manage the campaign themselves or outsource. Since you pay for every click, the overall setup and management of the campaigns is critical to be done correctly. […]