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LATEST PUBLICATIONS



3 Simple Ways Any Business Can Increase Sales

April 12, 2021

I’ve yet to speak with an entrepreneur who doesn’t want more sales. Generating more sales isn’t easy, but it’s simpler than many leaders think. After a decade of teaching leaders how to improve sales, I’ve distilled all creative tactics into […]


How Technology Builds Better E-Commerce Experiences

April 6, 2021

The global pandemic meant fewer shoppers in local stores. Thus, even businesses that never considered selling through technology were faced with a dilemma: either sell online or close your doors. The conversion in favor of e-commerce experiences was aided by […]


Founders Need to Own Their Success

March 29, 2021

There are times that call for tough love and this is one of them. As a founder of a food and beverage brand, you have chosen a hard and rocky path. You’ll hit a lot of walls, hear a lot […]


Marketing, Marketing Strategy, Mergers and Acquisitions

The Marketing Challenges of Finding New Franchises

April 15, 2021

Via: Entrepreneur

Anyone familiar with the franchise industry knows that one of the most coveted acquisitions for a brand is a new franchisee. Paramount to the success and growth of a brand, franchisees represent the foundation, adding breadth and depth to the […]


Marketing, Marketing Strategy

Top 5 B2B Marketing Strategies for 2021

April 14, 2021

Via: Business 2 Community

Keeping in mind what a rollercoaster 2020 was, a responsible B2B marketer ought to enter 2021 prepared. The game plan? Focus on a robust, flexible marketing strategy ready to tackle a year full of uncertainty. Today, we’ll explore five potent […]


Management, Proposal Management

How to Manage Customer Relationships with CRM

April 14, 2021

Via: Business 2 Community

Wouldn’t it be great to have a tool to help us track our interactions with customers to understand their needs better? And manage ongoing relationships with our customers as well as customer leads. It is cheaper to retain customers than […]


Finance

Goldman Sachs reports record results that top the Street amid booming investment banking

April 14, 2021

Via: CNBC

Goldman Sachs on Wednesday blew past analysts’ expectations with record first-quarter net profits and revenues on strong performance from the firm’s investment banking and trading businesses. The bank posted per-share earnings of $18.60, crushing the $10.22 estimate of analysts surveyed […]