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LATEST PUBLICATIONS



Will Chatbots Kill Email Marketing?

November 7, 2019

With around 3.7 billion active email users across the globe, leveraging emails the right way can definitely help businesses reach new heights of success. In fact, email advertising spending has already reached a whopping 350 million U.S dollars in 2019. […]


International Content Marketing: How to Create a Global Strategy

October 24, 2019

Content marketing is a powerful way for both B2B and B2C businesses to establish and grow their digital presence. From blogs to infographics, and white papers to video content, there are so many formats to deliver your brand messaging to […]


The Future of Leadership: 2020 and Beyond

October 17, 2019

The world is changing at a much faster pace than before. Whereas before, one could be content with finding a winning formula and stretching it out for decades while making a nice profit, in today’s world, many tried and tested […]


Finance

The 4-Step Marketing Budget Process That Will Let You Win in 2020

November 8, 2019

Via: Business 2 Community

The marketing budget. You have it in hand, you look at it, and you think one of a few things. If you’re lucky, you might be saying, “WOW! I have so much extra budget this year – what can I […]


Marketing, Software and Tools

The Best SEO Marketing Tools for 2020

November 8, 2019

Via: Business 2 Community

Today I have some top resources to help you improve your content marketing in the new year with four great SEO tools. As search engine marketing continues to evolve your business can stay one step ahead with the right resources. […]


Finance

How to Allocate Initial Equity in a Startup

November 7, 2019

Via: Business 2 Community

An often misunderstood concept relates to how to allocate initial equity in a startup in the form of stock to early-stage partners. Doling out equity in your business is a pivotal- and often difficult – task for many founders, but […]