In the ever-evolving landscape of marketing, staying ahead of the curve is crucial. As we move into 2024, several key trends are emerging, reshaping how small businesses connect with their audiences. Here are the top 10 trends to watch:
1. Personalization at Scale
With the rise of AI and machine learning, businesses can now offer personalized experiences to a larger audience. Customized email marketing, targeted ads, and personalized content are becoming increasingly accessible and effective.