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Category: Sales Experience


Marketing, Sales Experience

Digital Selling Skills Elite Sales Professionals Use Daily

May 17, 2018

Via: Business 2 Community

The modern business world has modern sellers. For every modern seller is a digitally savvy sales professional. Digital skills are non-negotiable in the modern business environment; digital selling skills are a necessity to maintain a competitive edge in our digitally […]


Management, Marketing, Proposal Management, Sales Experience

Shaping Our Customers’ “Why”

May 7, 2018

Via: Business 2 Community

I recently shared my thoughts about applying Simon Sinek’s “Start With Why” concept (also known as The Golden Circle) to the sales process. I used Sinek’s framework to make the point that our best customers don’t just buy what we […]


Marketing, Sales Experience

5 Powerful Ways to Improve Your Sales Enablement Tech Stack

May 3, 2018

Via: Business 2 Community

Sales enablement is defined as the “processes, content, and technology that empower sales teams to sell efficiently at a higher velocity.” Once you have the processes figured out—including a process for creating and using content—the final piece of the puzzle […]


Marketing, Sales Experience

6 Growth Hacks to Double Your Revenue Using Email

May 2, 2018

Via: Business 2 Community

However, odds are that regardless of how effective your emails are right now, implementing a few relatively simple growth hacks could potentially double (or more) the revenue your emails are generating. Sound good? Then here are 6 email marketing growth […]


Marketing, Sales Experience

The 7 Tips You Need to Ask Effective Sales Questions

May 1, 2018

Via: Business 2 Community

Salespeople today are in a tough spot. Most customers won’t reach out to companies until they’re most of the way through the buying process. With the Internet thrown into the mix, customers often know more about your products and your […]


Marketing, Sales Experience

How Inbound Marketing and Sales are Connected

April 30, 2018

Via: Business 2 Community

Inbound marketing encompasses a wide array of tactics, goals, and metrics. The key ideas here are to increase awareness, drive better leads, and convert more often. Inbound marketing paves the golden road for consumers to find your brand, engage with […]


Marketing, Sales Experience

The Internet of Sales: How the IoT Revolution Will Change the Way You Sell

April 27, 2018

Via: Business 2 Community

We’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as a major shift in customer and business relationships. Smart, connected products — known in the corporate world as the Internet […]


Marketing, Sales Experience

5 Big B2B Technology Marketing Mistakes – and How to Fix Them

April 26, 2018

Via: Business 2 Community

In my line of work, I see a lot of different content marketing strategies and tactics. Some are definitely winners, while others are … not. Content marketing is an incredibly powerful tool in persuading your prospect to consider your service […]


Marketing, Sales Experience

10 Ways You Can Create Urgency to Increase Conversions & Sales

April 19, 2018

Via: Search Engine Journal

One of the best ways to make more conversions and sales is to create a sense of urgency in your marketing. The longer someone deliberates over whether to buy your product or service, the more likely it is that they’ll […]


Marketing, Sales Experience

Take Advantage of Sales Small Talk, Read These 5 Tips

April 11, 2018

Via: Small Business Trends

Mastering the art of small talk is just as important to growing your business as great marketing and advertising. Handled the right way, these icebreaker conversations can cement budding business relationships and boost your bottom line. Sales Small Talk Ivan […]