Whenever my colleagues ask, “hey Joei, where did you go for lunch today?” I reply, “check my Instagram story!” Yes. I’m addicted to Instagram. But I’m not alone.
According to TechCrunch’s latest study, Instagram has recently rocketed past 700 million users, making it the third most popular social network after Facebook and YouTube. Instagram is also considered by influencers to be the platform with the highest engagement among all social media platforms. So it’s no surprise that Instagram just hit over one million advertisers, as more and more brands flock to the platform to promote their brand and engage with customers.
