Tag: Consumer Psychology

Marketing, Marketing Strategy

This Is the Key to Good Nonprofit Marketing

June 17, 2022

Via: Entrepreneur

Adam Smith, father of modern economic theory, believed it wasn’t the butcher’s benevolence that provided the dinner on your plate, but from the butcher’s regard for himself and self interest. Smith illustrates that wealth is a deception of happiness and […]

Marketing, Sales Experience

6 Ways You Can Leverage Consumer Psychology to Drive More Sales

May 7, 2021

Via: Entrepreneur

The modern-day consumer differs a lot from those of even 20 years ago. We’re used to online marketing now, and we consider the internet a part of everyday life. However, we are still driven by the same desires, needs and […]