As the chatbot world continues to expand, we in the tech industry face some critical questions. How will we measure success? And how do we ensure our approach to development drives successful outcomes?
It’s not simply enough to set a standard goal, like developing a chatbot that passes the Turing test. Instead, we must seek to create chatbots that align tightly with specific business goals and objectives — expressly designed to perform tasks and actions that solve real problems. They should be charged with the mission of moving needles in measurable ways and transforming key performance indicators that ultimately impact business performance.
