As search engines further entrench themselves as the central forum for our online activity, SEO has moved from an online marketing advantage to an online marketing requirement.
Simply put, SEO is a necessary business process for firms that depend on online activity for business. In fact, small businesses should use SEO a guiding framework for formulating their overall digital strategy.
Complex SEO strategy requires ample resources, time, and investment, obvious barriers to entry for small and growing companies. However, there are crucial and basic SEO services that can be implemented in-house to help establish a respectable digital presence.
