Tag: chatbots

June 24, 2024

Small businesses can leverage AI to automate tasks, enhance marketing strategies, and improve efficiency, while keeping ethical considerations in mind. If you run a small business, you can learn how to effectively utilize artificial intelligence (AI) in many different operations. […]

March 19, 2024

In the ever-evolving landscape of marketing, staying ahead of the curve is crucial. As we move into 2024, several key trends are emerging, reshaping how small businesses connect with their audiences. Here are the top 10 trends to watch: 1. […]

September 13, 2023

AI strategy has long been the purview of CIOs, but with generative AI on the table, the whole C-suite is pulling up a chair for conversations around its transformative power. Adoption rates are skyrocketing, with the push from execs eager […]

July 25, 2023

The maxim “data is king” is certainly not new to the franchise world, but how these businesses utilize data faces a new frontier, in which sliced and diced information gathered from entire systems can better serve both franchisees and their […]

May 30, 2023

In the ever-evolving digital landscape, trends ebb and flow, but a few enduring ones manage to leave a lasting imprint. One such game-changer quietly revolutionizing customer interactions is conversational marketing. Despite sounding somewhat technical, the concept is simple — it […]

March 8, 2023

San Francisco-based customer service AI and support company Forethought has launched SupportGPT, a generative AI platform that automates workflows, allowing customer service teams to focus on more value-adding tasks. The move is part of a general industry surge to streamline […]

September 8, 2021

The business world has changed in several ways in recent years. Marketing is one of the aspects that has changed a lot. Going from traditional off-line to online marketing, it has become digitized like most things in the world. You […]

April 28, 2021

Artificial intelligence (AI) isn’t just a buzzword anymore. Its uses span far and wide, from search engines, machine translations, cybersecurity, and much more. However, one of its most common applications is seen in Conversational AI. We commonly see it manifest […]

April 15, 2021

Quick gut check: Have you been talking to or at your customers? You already know the importance of marketing, but if you’re not optimizing every effort, every campaign, you could be leaving money on the table. While strategic messaging and rich content can […]

April 6, 2021

If you’re wondering how to integrate chatbots into your marketing strategy and encourage higher engagement, this article is for you. A chatbot (also known as a talkbot, chatterbot, Bot, or IM bot) is a computer program that conducts a conversation […]

March 9, 2020

What is Conversational Marketing? Gone are the days when customers and prospects patiently combed through your entire website to find an email address, only to be reverted with ‘we will get back to you within x days.’ Today, customers are […]

March 3, 2020

We’ve all heard about Apple’s Siri, Google’s Assistant, Amazon’s Alexa and Microsoft’s Cortana but what do they do? They are voice assistants that use voice-activated apps and AI technology. As a result, they can help us get directions, research, make […]

February 17, 2020

It is all too easy to fall into the trap of the digital marketing comfort zone, but this can be a path into complacency, under-performance and ultimately decline. When marketing campaigns consistently perform year after year and momentum is positive, […]

November 7, 2019

With around 3.7 billion active email users across the globe, leveraging emails the right way can definitely help businesses reach new heights of success. In fact, email advertising spending has already reached a whopping 350 million U.S dollars in 2019. […]

July 12, 2019

We are now half-way through 2019 and we are skating toward 2020. It’s time to get serious about marketing strategies and take full advantage of the latest trends and techniques. Here are the Top 5 Strategies, according to Digital Success, […]

June 14, 2019

Ever since social media changed the paradigm of digital marketing and advertising, marketers have learned to set their sights on the next big trend. Over the next few years, it’s predicted that one of the main disruptors in social media […]

May 13, 2019

When it comes to Facebook Messenger chatbots, we as marketers are in the thick of it. We’re devising Messenger strategies, assembling chatbot sequences, and racking up wins for our companies and clients. But what’s the future of Facebook chatbot marketing? […]

March 18, 2019

Chatbots are everywhere. These “conversational agents” can help us book a flight, order a pizza, check our bank account balance, confirm an order status, and more. And many of us don’t care one whit that we’re relying on a software […]

February 14, 2019

Based on much of the press, much of it created by vendors of AI solutions, AI is the answer to all the problems we have with sales and marketing. We are presented a brave new world where we can engage […]

October 31, 2018

You can launch your first Facebook Messenger marketing chatbot in minutes, with no coding necessary, using a Chatbot Builder and these fresh new line-up of industry-based chatbot templates. Ready-Made Facebook Messenger Chatbots These Facebook Messenger bot templates serve specific types […]