January 12, 2022
Via: Business 2 CommunityFocusing on specific themes each month for your social media marketing is a great way to create effective content to give your business a competitive edge. Understanding your marketing goals allows you to create impactful themes on social media that […]
January 12, 2022
Via: Business 2 CommunitySelling is difficult. We have to find opportunities for our products and solutions. We have to assess the customer interest in considering our solutions. We have to understand what the customer is trying to do and demonstrate how our solutions […]
January 10, 2022
Via: Business 2 CommunityEvery one of us—every person, company, organization and sales team—is surrounded by hidden forces that make it harder to convince others to adopt the new ideas or beliefs necessary to close more sales. So when your sales numbers aren’t meeting […]
Leadership & Career Development, Management
December 29, 2021
Via: Business 2 CommunityConnectedness is a critical aspect of every organization. Many organizations overlook this aspect, but it is a factor that significantly contributes to a firm’s growth. Connectedness means having a closeness or an established relationship among people. In the workplace, every […]
December 23, 2021
Via: Business 2 Community67% of global brands today use between 1-5 different tools as a part of their marketing tech stack. That may seem like a large number but it’s really not if you think about all the things marketers are responsible for […]
December 22, 2021
Via: Business 2 CommunityAre you a business owner or marketer who’s interested in growing your online store in 2022? If so, you’re in the right place. By the end of 2021, over 2.14 billion people will buy goods or services online, and we […]
December 22, 2021
Via: Business 2 CommunityWhen evaluating their successes and their failures at the end of each year, many businesses may find that their social media strategies didn’t perform in the way that they hoped, but, maybe due to a lack of resources or know-how, […]
December 15, 2021
Via: Business 2 CommunityMore and more startups are springing up across almost all industries every year as the internet continues to democratize the business environment. But as the number of startups increases, the more difficult it becomes for aspiring entrepreneurs to find suitable […]
Leadership & Career Development, Management
December 15, 2021
Via: Business 2 CommunityThe success of a company depends on its team. 92% of U.S. employees confess that their collaboration at work can be changed for the better. If you want your workers to hit your goals, make sure they’re well aware of […]
Management, Proposal Management
December 13, 2021
Via: Business 2 CommunityWe instinctively use stories to understand the world around us and to influence each other. Stories are what give our ideas and experiences meaning. I teach, speak, and write on the topic of narrative intelligence, which is the idea that […]
December 13, 2021
Via: Business 2 CommunityThe sooner you retire, the less time you have to save for the golden years. The street smarts say: Avoid debt after you retire. Even if you don’t plan to retire soon, younger workers still have time to save for […]
December 7, 2021
Via: Business 2 CommunityI (like you) struggle to come up with topics to blog about sometimes. I have been doing this a long time, and occasionally it seems like I’ve covered every topic there is when it comes to small business web design, […]
December 3, 2021
Via: Business 2 CommunityIn hindsight, it makes sense that at the height of the COVID-19 pandemic Americans hoarded more money than ever. In fact, the U.S. Bureau of Economic Analysis (BEA) reported that the personal savings rate hit a historic 33% in April […]
Management, Strategy & Planning
November 23, 2021
Via: Business 2 CommunityStates and governments have enlisted hacktivists as their own national “cyber espionage” task forces, funding attackers and handing them sophisticated technology “weapons.” What will the impact be of hacktivists on the warpath? If history is any indicator, entire governments could […]
November 22, 2021
Via: Business 2 CommunityThe transition from a productive working life to retirement can be difficult. Many retirees say it’s more complicated than they expected. As with all major transitions, some things will make the process smoother and easier to adjust to. But, unfortunately, […]
November 18, 2021
Via: Business 2 CommunityIt has been said that no content marketing strategy is complete without social media but for entrepreneurs new to marketing, social media can be overwhelming. It’s easy to spend hours networking on social media sites with results that are less […]
November 17, 2021
Via: Business 2 CommunityWhen you want to buy a product online, what’s the first thing you do? If you’re like most people, you look for reviews. Studies show that, on average, 72% of shoppers refuse to take action on a website until they […]
November 17, 2021
Via: Business 2 CommunityPeople often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to […]
Management, Product Management
November 11, 2021
Via: Business 2 CommunityHere’s a life hack that can help you feel a little bit better whenever you’re having a bad day. Think about that time in high school or middle school when one of your classmates that you were really attracted to […]
November 10, 2021
Via: Business 2 CommunityThe best way to learn is by doing. The thing is, if you’re looking to learn Facebook ads, “doing” involves spending money and competing against thousands of other businesses. So if you’re not careful, trial and error can quickly turn […]