Tag: digitalization

Marketing, Software and Tools

4 Ways IoT Tools Will Change the Marketing Industry

October 28, 2022

Via: Small Biz Club

IoT has become a buzzword in the tech world. It seems that everyone is talking about the Internet of Things today. However, it is well-deserved popularity. IoT solutions are able to fully transform a wide range of industries by automating […]

Marketing, Marketing Strategy

4 Customer Experience Trends Your Business Needs to Consider

March 18, 2021

Via: Entrepreneur

From talking to hundreds of business owners, entrepreneurs and leaders over the last year, one thing is clear: How to best serve our customers as a company is in a state of flux. Recognizing and accepting that the ways we […]

Marketing, Sales Experience

A Revolution to Humanize B2B Brands

October 1, 2020

Via: Business 2 Community

A fundamental shift is occurring in business that’s having profound implications for B2B brands. Despite the focus on digitalisation and the Industry 4.0 movement, we’re operating in a human era, where personalised experiences are expected. Customers are demanding companies to […]

Management, Strategy & Planning

Why IT Security Will be a Prime Concern for Businesses in the Next Decade

September 16, 2020

Via: Entrepreneur

In the past few months, a massive change in working dynamics has fueled an uptick in a kind of infection that’s not constantly in the news — the type that affects computers. Malware attacks, phishing attempts and other types of […]