Want your brand to stand out? Stop writing boring 500-word posts on your blog that receives 100 visitors a month. Other than giving your site a tiny shot of SEO “juice,” you really aren’t doing anything positive for your brand. What you really need to do is put yourself out there and make some noise.
Stop Copying Everyone Else
The ease and simplicity of the internet is a double-edged sword. On the one hand, it’s allowed for unparalleled innovation. It’s also enabled people to become successful without needing access to some of the heavily guarded resources and technologies that only large corporations had in the past. The internet has essentially leveled the playing field by enabling anyone and everyone to reach the masses.
