It’s no secret that startups face many challenges, especially in the early stages. And while those speed bumps might be a natural part of any business-building process, they can sometimes pose a serious threat to stability, wreaking havoc that undermines the brand and makes it much harder to build a sturdy foundation for the future. For many small business owners, those challenges prove too much to overcome, with about half of SMBs shutting their doors in just the first five years.
But while that may seem pretty bleak, it doesn’t mean you or your SMB should throw in the towel. Many business problems are fairly common and manageable, particularly when you’re knowledgeable and prepared to meet them head-on.