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Category: Marketing Strategy


Marketing, Marketing Strategy

Account-Based Marketing for B2B: Now’s the Time!

July 23, 2021

Via: Business 2 Community

To say that 2020 has changed the B2B marketing landscape is quite possibly the understatement of the century! And there’s no industry that’s felt the seismic shift in marketing more than the B2B sector of businesses. If your company is […]


Marketing, Marketing Strategy

Traditional Marketing to Digital Marketing – When & How to Shift

July 21, 2021

Via: Business 2 Community

Digital marketing is often viewed as a separate science and frequently compared vis-à-vis traditional marketing. To me, digital marketing is the evolution of marketing with the advent of new technologies. Social, Cloud, Analytics and Mobility have changed the rules of […]


Marketing, Marketing Strategy

Here Is Why You Need to Schedule Instagram Posts in 2021

July 20, 2021

Via: Business 2 Community

How can I schedule Instagram Posts? A question that people frequently ask nowadays. And we are here to answer that. Having a well-laid profile on Instagram with consistent posts is essential to get followers and attract traffic to your page. […]


Marketing, Marketing Strategy

Flyer Examples for Business to Make Your Company Stand Out

July 19, 2021

Via: Business 2 Community

These flyer examples for business can help you get on the right track to advertising within your community. “Flyers?” You ask. Yes, flyers. While some people may think that flyers are a thing of the past, when it comes to […]


Marketing, Marketing Strategy

What is Relationship Marketing? Amplify Your Marketing Messages!

July 16, 2021

Via: Business 2 Community

I was out walking my dog this morning and I met up with another dog owner. We started chatting about relationship marketing. I was trying to explain to him about social media and email and how people can relate to […]


Marketing, Marketing Strategy

3 SaaS Content Marketing Ideas to Boost Your ROI

July 14, 2021

Via: Business 2 Community

SaaS companies are always on the lookout for ways to increase their profitability. One of the best ways you can do this is by investing in content marketing strategies that work. Content marketing can be defined as “a strategic marketing […]


Marketing, Marketing Strategy

The Power of Content Repurposing Done Right

July 13, 2021

Via: Business 2 Community

Let’s be honest — the development of marketing content isn’t exactly cheap. From the idea to the research to the execution, it’s an investment. And like any business investment, you need a level of return that makes sense based on […]


Marketing, Marketing Strategy

Link Tracking Explained

July 12, 2021

Via: Business 2 Community

Imagine you’ve just built a landing page, created an email marketing campaign, or sent a newsletter to your subscribers. These marketing initiatives need easily accessible links directing your audience to a product or service. To make your future communications and […]


Marketing, Marketing Strategy

5 Ways to Increase Your Website’s Domain Authority

July 9, 2021

Via: Business 2 Community

One way to boost your SEO is to increase your domain authority (DA). Domain Authority is a metric created by Moz that lets you know how likely it is that your website will rank well for online searches. The rating […]


Marketing, Marketing Strategy

6 Creative Ways to Use Video Content to Engage Visitors

July 8, 2021

Via: Business 2 Community

In today’s fast-paced society, catching and holding the attention of website visitors can be difficult. Sometimes, it feels like you’re fighting the whole of the internet for just a few seconds that could make the difference between going unseen and […]