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Category: Sales Experience


Marketing, Sales Experience

Why Your Sales Team Shouldn’t Be Left Out of the Content Marketing Loop

June 13, 2019

Via: Business 2 Community

A lot of lip service is paid to the strategic alignment of Sales and Marketing. But if my clientele of large/enterprise companies and enterprise-sales focused businesses are any indication, Sales and Marketing are not talking to each other at all […]


Marketing, Sales Experience

10 Top Sales Training Techniques for Your Small Business

June 6, 2019

Via: Small Business Trends

Making sure your sales teams are well equipped is important for any small business. In fact 90% of SMBs use proven methods to make their sales teams better at their jobs. Sales Training Techniques Here’s the 10 top sales training […]


Marketing, Sales Experience

Build a Watertight B2B Sales Funnel in 5 Steps

June 3, 2019

Via: Business 2 Community

A B2B sales funnel doesn’t just capture new business. It’s also your key to nurturing existing customer relationships and learning where your sales process fails to address the pain points of leads. By building a watertight sales funnel, you ensure […]


Marketing, Sales Experience

Are Your Sales People “Organizationally Nimble?”

May 31, 2019

Via: Business 2 Community

When we talk about critical skills and competencies of great B2B sales people, one seldom hears about organizational nimbleness or ability. Increasingly, however, this capability is critical for sales success. Organizational nimbleness is the ability to understand how organizations work […]


Marketing, Sales Experience

9 Ideas for How to Upsell Your Customers and Increase Sales

May 30, 2019

Via: Business 2 Community

As an e-commerce seller, you’re in business to grow your customer base and increase sales. To do this, you have to reach as many people as possible by way of advertising, promotions, and offers. These are all effective ways to […]


Marketing, Sales Experience

5 Critical Sales Questions You’re Not Asking Your Leads (But Should)

May 23, 2019

Via: Business 2 Community

Here are five sales questions that you should start asking your leads so you can drive more sales. A study published in the Harvard Business Review reveals that after interviewing 200 customers, researchers found that “from the customer’s point of […]


Marketing, Sales Experience

How Do You Overcome Sales Objections To Close More Deals

May 17, 2019

Via: Business 2 Community

In the movie Wall Street, there is a scene where Hal Holbrook’s character tells Charlie Sheen’s character, “There comes a time in every man’s life when a man looks in the abyss, there’s nothing staring back at him. At that […]


Marketing, Sales Experience

The 1 Improv Technique Salespeople Must Know

May 10, 2019

Via: Business 2 Community

You can prepare for a customer meeting until you’re blue in the face, but eventually you will be confronted with something you did not anticipate. Whether it’s a change in the customer’s priorities, personnel, or timing, unanticipated questions or objections, […]


Marketing, Sales Experience

4 Easy Ways to Simplify Your Marketing Project Management

May 7, 2019

Via: Business 2 Community

If you’ve been doing marketing in a professional capacity for any bit of time (three months, 20+ years—you get the idea), you’ve probably dealt with the case of misaligned resources, expectations from stakeholders, and a whole bunch of tasks and […]


Marketing, Sales Experience

What’s Next? What’s Your Deal Strategy?

May 3, 2019

Via: Business 2 Community

In any given year, I may be involved in doing 100’s of deal or opportunity reviews. Inevitably, I end up asking many of the same questions: What are the most important things the customer needs to do next in moving […]