Category: Sales Experience

September 30, 2020

Achieving success at anything in life has often been associated with the mindset of survival of the fittest. While that notion holds some merit, former LSU business professor Leon C. Megginson wrote in 1963, “It’s not the strongest nor most […]

September 25, 2020

Forms are essential for businesses across all industries. Contact forms, email signups, and payment pages are all possible due to these handy little widgets that you can quickly and easily add to any page. However, just because they are easy […]

September 24, 2020

How much does your sales team know about your competitors? The chance is that even if they know some information about these important items, they probably don’t know enough. Your sales reps need to be well-versed in all things related […]

September 21, 2020

The customer is everything, so creating a customer journey map is a no brainer. As Sam Walton says, “There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by […]

September 18, 2020

Politicians must do more than serve. They also have to sell. They’ve got to get the job before they can do it. Then they have to keep it. Right now, President Donald Trump and Vice President Joe Biden are actively […]

September 11, 2020

Advertising is a great way to draw attention to both your products and your brand. But what do you do if your advertising costs begin to outweigh the benefits? Here are 5 simple feed tactics to improve your return on […]

September 9, 2020

Entrepreneurs in all kinds of industries are still grappling with the repercussions of COVID-19, and although there have been some encouraging signs in recent weeks and months of a possible return to the “New Normal,” we are not yet out […]

September 2, 2020

I was on a coaching call with a salesperson this morning. Below is the pitch transcribed just as it was delivered to me. Can you spot the problem? Salesperson: “I understand that you currently have a very manual order process […]

September 1, 2020

It might seem odd, particularly in these difficult economic times, to talk about the concept of “good and bad revenue.” Some of you may be thinking “revenue is revenue, all revenue is good!” What’s the difference between good and bad […]

August 31, 2020

Love them or loathe them, America’s royal family, the Kardashians, can teach us entrepreneurs a thing or two. The family has graced our airwaves since 2007, generating hundreds of millions of dollars through endorsements, clothing lines, beauty companies and more. […]