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Category: Sales Experience


Marketing, Sales Experience

5 Ways You Can Use Email to Build Your Brand and Improve Sales

August 8, 2019

Via: Business 2 Community

A carefully thought-out email marketing strategy is a great tool for building brand awareness and increasing sales. Email marketing is perhaps the most pocket-friendly marketing channel. It gives you the undivided attention of your customers and prospects. Email marketing analytics […]


Marketing, Sales Experience

A Guide to Building Buzz-Making Brand Loyalty Programs

August 7, 2019

Via: Business 2 Community

If there’s something the 21st century has taught us, it’s that one-size-fits-all solutions simply won’t cut it anymore. With the rise of the ‘unique consumer’ who wants everything to be super-personalized and hyper-relevant, companies — brands especially — need to […]


Marketing, Sales Experience

15 Scarcity Marketing Tactics That Will Boost Your Sales

August 6, 2019

Via: Small Business Trends

What is scarcity marketing? Basically, it’s the tactic of increasing demand for a particular product or service based on the idea that the item is rare or difficult to obtain. Why does this work? Customers tend to place a higher […]


Marketing, Sales Experience

How to Use Seasonal Products to Boost Sales

August 6, 2019

Via: Small Business Trends

Every fall, consumers around the country flock to their local Starbucks to purchase a Pumpkin Spice Latte. In the winter, people often enjoy purchasing scented candles that remind them of candy canes and real Christmas trees. And springtime is the […]


Marketing, Sales Experience

What is Holistic Marketing and Should Your Small Business Use It?

August 5, 2019

Via: Small Business Trends

Holistic marketing refers to a marketing strategy that considers the whole of a business. And all the different marketing channels as a system. Under a this approach, a business with different departments comes together. As a result, departments collaborate in […]


Marketing, Sales Experience

How Email Marketing Can Help New Businesses to Build Their Brand

August 1, 2019

Via: Business 2 Community

What is the first thing that comes to your mind when you want to make a quick purchase? Which brand is really good? When, as a marketer, that is the first thought that comes to your mind, how can it […]


Marketing, Sales Experience

How to Set Up an E-commerce Marketing Funnel that Gets You Customers

August 1, 2019

Via: Business 2 Community

It’s a hard truth: not everyone who comes in contact with your brand will end up buying from you. But with the help of an e-commerce marketing funnel, you can turn more people’s curiosity into paid purchases. When some business […]


Marketing, Sales Experience

5 Inbound Marketing Strategy Tips for Tech Startups

July 29, 2019

Via: Business 2 Community

Marketing B2B tech companies is challenging. For most, it requires investing significant efforts in creating awareness, generating leads, and closing sales. For B2B tech startups, you can also add the pressure that comes along with launching a new product, as […]


Marketing, Sales Experience, Software and Tools

How to Leverage Your B2B Website Design to Grow Sales

July 24, 2019

Via: Business 2 Community

If you aren’t using your B2B website to increase your firm’s revenue, you are missing out on a huge opportunity. Unfortunately, many sales professionals drastically underestimate their company’s digital presence and the power of its ability to generate revenue. While […]


Management, Marketing, Sales Experience, Strategic Management

How to Design Your Customer Success Strategy to Win More Customers Faster

July 18, 2019

Via: Business 2 Community

As a B2B SaaS company, your customer success strategy can be your best sales strategy. And I don’t just mean for expanding customers through upsells and cross-sells (farming). I mean for acquiring net-new customers. I’m talking about hunting. Your customer […]