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Category: Sales Experience


Marketing, Sales Experience

Is Your Business Prepared to Jump on the Digital Trend?

September 30, 2020

Via: Entrepreneur

Achieving success at anything in life has often been associated with the mindset of survival of the fittest. While that notion holds some merit, former LSU business professor Leon C. Megginson wrote in 1963, “It’s not the strongest nor most […]


Finance, Marketing, Sales Experience

4 Ways to Skyrocket Form Conversions

September 25, 2020

Via: Business 2 Community

Forms are essential for businesses across all industries. Contact forms, email signups, and payment pages are all possible due to these handy little widgets that you can quickly and easily add to any page. However, just because they are easy […]


Marketing, Sales Experience

How to Use Sales Battlecards to Close More Deals

September 24, 2020

Via: Business 2 Community

How much does your sales team know about your competitors? The chance is that even if they know some information about these important items, they probably don’t know enough. Your sales reps need to be well-versed in all things related […]


Marketing, Sales Experience

8 Steps for Customer Journey Mapping

September 21, 2020

Via: Business 2 Community

The customer is everything, so creating a customer journey map is a no brainer. As Sam Walton says, “There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by […]


Marketing, Sales Experience

What the Presidential Campaign Can Teach Us About Sales and Marketing

September 18, 2020

Via: Entrepreneur

Politicians must do more than serve. They also have to sell. They’ve got to get the job before they can do it. Then they have to keep it. Right now, President Donald Trump and Vice President Joe Biden are actively […]


Marketing, Sales Experience

5 Product Feed Marketing Tactics to Improve Your Return On Advertising Spend

September 11, 2020

Via: Business 2 Community

Advertising is a great way to draw attention to both your products and your brand. But what do you do if your advertising costs begin to outweigh the benefits? Here are 5 simple feed tactics to improve your return on […]


Marketing, Sales Experience

Why a Time of Crisis is an Opportunity to Revisit Your B2B Sales Fundamentals

September 9, 2020

Via: Entrepreneur

Entrepreneurs in all kinds of industries are still grappling with the repercussions of COVID-19, and although there have been some encouraging signs in recent weeks and months of a possible return to the “New Normal,” we are not yet out […]


Marketing, Sales Experience

Why Sellers Can’t Stop Talking on Video Sales Calls

September 2, 2020

Via: Business 2 Community

I was on a coaching call with a salesperson this morning. Below is the pitch transcribed just as it was delivered to me. Can you spot the problem? Salesperson: “I understand that you currently have a very manual order process […]


Finance, Marketing, Sales Experience

Good Revenue and Bad Revenue

September 1, 2020

Via: Business 2 Community

It might seem odd, particularly in these difficult economic times, to talk about the concept of “good and bad revenue.” Some of you may be thinking “revenue is revenue, all revenue is good!” What’s the difference between good and bad […]


Marketing, Sales Experience

7 Strategies Entrepreneurs Can Learn From The Kardashians

August 31, 2020

Via: Entrepreneur

Love them or loathe them, America’s royal family, the Kardashians, can teach us entrepreneurs a thing or two. The family has graced our airwaves since 2007, generating hundreds of millions of dollars through endorsements, clothing lines, beauty companies and more. […]