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Category: Software and Tools


Marketing, Software and Tools

What is a Hashtag, and How Do You Use Them?

January 17, 2023

Via: Small Business Trends

Social media is one of the most powerful tools we have available to connect with friends, family, and businesses. As a result, platforms like Twitter, Facebook, and Instagram have seen exponential growth and command user bases in the millions. However, […]


Marketing, Software and Tools

3 Steps to Optimizing Your Business Processes by Embracing the Metaverse

January 10, 2023

Via: Entrepreneur

There has long been endless discussion, debate and controversy about whether the metaverse appears to be a true solution for business. However, there are striking cases backed up by real outcomes showing that companies have successfully taken advantage of virtual […]


Marketing, Software and Tools

15 Benefits of Facebook Marketplace for Business

January 4, 2023

Via: Small Business Trends

How can businesses benefit from the Facebook app? The social media giant’s Facebook Marketplace feature offers a simple and convenient way to buy and sell online. Whether small business owners are looking for tools or supplies, or they want to […]


Marketing, Software and Tools

Twitter Blue is Back – Here’s How to Get It

January 4, 2023

Via: Small Business Trends

Twitter recently brought back Twitter Blue sign-ups on iOS and web, which provides subscribers with access to exclusive features such as Edit Tweet, 1080p video uploads and Reader Mode. Twitter Blue is Back – Here’s How to Get It Twitter […]


Marketing, Software and Tools

Marketplaces Are Taking Over Ecommerce. Here’s What Retailers Can Gain by Joining the Movement Now.

January 3, 2023

Via: Entrepreneur

For the past two years, a dominant trend has been reshaping ecommerce. Enterprise marketplaces — online platforms that allow businesses to integrate a network of third-party sellers into their ecommerce strategy — have taken hold in every corner of the […]


Marketing, Software and Tools

How to Sell on Instagram

January 3, 2023

Via: Small Business Trends

Are you looking for creative ways to sell your products and services? If so, you may want to consider using the Instagram app. Instagram is a social media platform that allows users to share photos and videos with their followers. […]


Marketing, Software and Tools

Is Your Website Out of Control? It May Be Time for an SEO Content Cleanup

December 28, 2022

Via: Entrepreneur

It seems that as your business grows, so does your website. Of course, this growth is generally a good sign for your company and bottom line. But as your site admins do their best to keep pace, and those blogs, […]


Marketing, Software and Tools

What is the Best Local Selling App in 2023?

December 13, 2022

Via: Small Business Trends

Are you looking for a way to make some extra cash, or do you have unwanted items you’re hoping to unload? You don’t have to worry about setting up an online storefront or calculating shipping costs if you sell items […]


Marketing, Software and Tools

6 Website Promotion Methods From the Web 1.0 Era That Still Work Today

November 21, 2022

Via: Entrepreneur

Promoting a website can take a lot of time and effort. Results are rarely immediate, and the process requires patience and consistency. To help spread the word, website owners usually turn to paid promotion via social media or search engines. […]


Marketing, Software and Tools

Twitter Introduces NFT Profile Pictures

November 10, 2022

Via: Small Business Trends

Elon Musk is continuing his overhaul of Twitter by introducing the ability to use an NFT as a profile picture. Twitter Introduces NFT Profile Pictures By using an NFT as a profile picture, people will be able associate a Twitter […]


Marketing, Software and Tools

New Tools for Creators to Make Money on Facebook and Instagram

November 10, 2022

Via: Small Business Trends

Meta are launching several new tools and features to help creators on Instagram and Facebook expand their reach, grow their global audience and earn a good living. There are new money-making opportunities and ways to engage followers and fans, so […]


Marketing, Software and Tools

Why customer experience is at the center of metaverse retail

November 2, 2022

Via: Venture Beat

In the last decade, advancements in technology have reshaped how retail companies do business. Following COVID-19, new and immersive technologies like virtual reality (VR), extended reality (XR) and mixed reality (MR) are changing consumer behavior, employee expectations and the shopping […]


Marketing, Software and Tools

4 Ways IoT Tools Will Change the Marketing Industry

October 28, 2022

Via: Small Biz Club

IoT has become a buzzword in the tech world. It seems that everyone is talking about the Internet of Things today. However, it is well-deserved popularity. IoT solutions are able to fully transform a wide range of industries by automating […]


Marketing, Software and Tools

What marketers are missing about zero-party data

October 24, 2022

Via: Venture Beat

Zero-party data: What is it? Why is it the key to unlocking an entirely new model for marketers? Hint: it’s not just the actual data that’s valuable; it’s also a way businesses can fulfill the promise of true personalization and […]


Marketing, Software and Tools

AI text generation in marketing must be managed carefully

October 21, 2022

Via: Venture Beat

It’s been two years since OpenAI announced the arrival of GPT-3, its seminal natural language processing (NLP) application. Users were blown away by the AI language tool’s uncanny ability to generate insightful, considered and colorful prose — including poems, essays, […]


Marketing, Software and Tools

How Small Businesses Can Use the Metaverse to Increase Their Customers

October 20, 2022

Via: Entrepreneur

Metaverse. The buzzword of last year. 71% of business executives think the metaverse would be suitable for business, and that’s probably why the big wigs of business have already stepped into it. But what does metaverse entail for smaller businesses? […]


Marketing, Software and Tools

Customers Demand Fast, Affordable Shipping. Are You Giving It to Them?

October 19, 2022

Via: Entrepreneur

Growing any business from the ground up is hard. But growing an eCommerce business in today’s global economy is impossible without tools to help you process and ship orders efficiently and affordably. That’s why more and more businesses are turning […]


Marketing, Software and Tools

YouTube Handles are Here – What it Means for Your Business

October 19, 2022

Via: Small Business Trends

YouTube recently announced that they are introducing ‘handles’ to make it easier for members of the community to find and connect with each other. YouTube Handles and Your Business Each YouTube creator’s handle will be unique to their channel and […]


Marketing, Software and Tools

Navigating marketing with a focus on data privacy and compliance

October 18, 2022

Via: Venture Beat

This article is part of a VB special issue. Read the full series here: How Data Privacy Is Transforming Marketing. After driving online tracking and personalization for years, third-party cookies are on their way out. The privacy concerns associated with […]


Marketing, Software and Tools

Popular Hashtags on Instagram Right Now

October 14, 2022

Via: Small Business Trends

Popular hashtags on Instagram can dramatically increase the reach of your posts and help you connect with other relevant accounts. Hashtags are commonly used across most of the top social media platforms. But the rules and best practices vary. So […]