Category: Software and Tools

March 20, 2019

New technologies are constantly changing the way we live, work and interact. Mobile, in particular, has notably disrupted the marketing landscape. And in 2019, we are going to continue to see the emergence of mobile marketing and the brands that […]

March 19, 2019

Instagram has made a name for itself in recent months, and a big part of that brand-building has centered upon the ability to use it for influence. Influencers love the platform, it is all they need to build up an […]

March 18, 2019

Chatbots are everywhere. These “conversational agents” can help us book a flight, order a pizza, check our bank account balance, confirm an order status, and more. And many of us don’t care one whit that we’re relying on a software […]

March 15, 2019

How to Create an Effective SEO Strategy for Your Business Website Recently I talked about what voice search technology means for your business. It’s such an important topic that I decided to write a second part related to SEO this […]

March 14, 2019

Search engine algorithms are ever changing, which means that anyone with a website needs to stay up to date on today’s SEO marketing trends. Not only is new technology changing the way humans search, but search engines crawlers are using […]

March 14, 2019

If you wanted to try the local restaurant with a big sign that claims, “The best food in town!” but hear from someone you know that the food and service are just okay – do you still go? Your decision […]

March 11, 2019

Want more social media buzz for your brand or business? Here are my seven best tips for getting more social engagement and social traffic in 2019. 1. Install a Facebook Customer Chatbot You know those customer chat widgets that pop […]

March 8, 2019

Although finding time can seem difficult, social media marketing is an amazing tool for nonprofits to help spread awareness of their cause, share important information, build a community of supporters, and raise funding. In August 2017, Facebook implemented a feature […]

March 5, 2019

Unlike pre-internet days where everyone watched the same 10 channels on TV and read the same newspapers, people have access to hundreds of channels across multiple platforms. Between social media campaigns with popular influencers and display ads that pop up […]

March 4, 2019

You can have the most sophisticated system in the world set up to market your product, generate sales leads, entice customers, and close sales—but at the end of the day you’ll have a big stack of orders to label and […]