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Marketing, Software and Tools

TikTok is turning games into cultural phenomena, 3T views in 2022

May 23, 2023

Via: Venture Beat

TikTok is the origin of many online trends, but gaming companies are still figuring out to how maximize results on the platform. In the fragmented content landscape, TikTok’s niche is driving discoverability. This presents a unique opportunity to build community […]


Marketing, Software and Tools

AI Has Taken Over Qualitative Market Research. Here’s What That Means for Your Business.

May 22, 2023

Via: Entrepreneur

Qualitative research has become an integral part of market research in the past few decades. Businesses have recognized the value of subjective experiences and perceptions of their consumers. In the early days of market research, quantitative methods dominated, with surveys […]


Marketing, Software and Tools

TikTok Expands Opportunities for Small Businesses and Artists with Commercial Music Library

May 22, 2023

Via: Small Business Trends

TikTok is stepping up its game with the introduction of the Artist Impact Program to its Commercial Music Library. With this new development, small businesses can now harness the power of music in their marketing strategies and connect more effectively […]


Marketing, Software and Tools

Adobe Firefly & Google’s Bard: AI in Design

May 16, 2023

Via: Small Business Trends

Adobe Firefly is revolutionizing the way small businesses approach their branding and marketing efforts. Adobe recently announced a new partnership with Bard by Google, which will extend the capabilities of Firefly to millions of users, including small business owners. Launched […]


Marketing, Software and Tools

Boost Revenue with Facebook’s Reels Ads Revolution

May 15, 2023

Via: Small Business Trends

In a move set to impact small businesses, Facebook announced on May 9, 2023, that it is updating and expanding its testing of Ads on Reels. The updated testing will allow more creators to earn money by creating and sharing […]


Marketing, Software and Tools

Equifax Unveils OneScore for Commercial to Boost Small Business Credit Access

May 12, 2023

Via: Small Business Trends

Equifax, a renowned data analytics and technology company, has launched a new commercial credit score, OneScore for Commercial, designed to enhance credit access for small businesses. This innovative tool will empower commercial lenders with a comprehensive overview of a small […]


Marketing, Software and Tools

WordLift AI SEO Tool Shows You How to Enhance You Site’s SEO for $79

May 11, 2023

Via: Entrepreneur

Making your business stand out from your competitors online is getting harder every year. In 2022, PRNewswire found that 63% of small businesses were investing their resources into search engine optimization (SEO), and more may follow. If you want to […]


Marketing, Software and Tools

Snap Unveils New Advertising and Creator Collaboration Opportunities

May 11, 2023

Via: Small Business Trends

At the 2023 IAB NewFronts, Snap introduced a range of new solutions for advertisers, content partnerships, and collaborative opportunities for creators on Snapchat, showcasing the platform’s commitment to supporting small businesses and fostering relationships with their community of 750 million […]


Marketing, Software and Tools

Breaking AI bias: Predictive analytics platform aims to eliminate racism in marketing

May 11, 2023

Via: Venture Beat

Artificial Intelligence (AI) is often touted as the future of advertising and marketing, promising to revolutionize the way companies target and engage with customers. The numbers don’t lie, with reports projecting a colossal surge in global market revenue for AI […]


Marketing, Software and Tools

How OpenAI’s GPT-4 Will Transform Your Business — Whether You Want It to or Not

May 10, 2023

Via: Entrepreneur

GPT-4 and similar technologies are making possible ideas businesses only dreamed of just a few months ago. Such dislocations in technology allow early adopters to massively outcompete those that come late. These new technologies are poised to impact the competitive […]


Marketing, Software and Tools

Want to Boost Your Traffic Online? Learn How to Create YouTube Ads in This $49 Bundle.

May 9, 2023

Via: Entrepreneur

Advertising your business is instrumental to its growth. In the U.S., up to 80% of all revenue is derived from advertising, according to a Zippia report. But you may not have to spend much of your budget to create effective […]


Marketing, Software and Tools

Google Launches First North American Cloud Accelerator to Empower Startups

May 5, 2023

Via: Small Business Trends

To further fuel the growth of startups, Google has announced the launch of its first North American Google for Startups Accelerator: Cloud. Applications are now open for this inaugural program, which aims to connect founders who utilize cloud technologies with […]


Marketing, Software and Tools

5 Ways the AI Revolution Can Help your Ecommerce Business

May 4, 2023

Via: Entrepreneur

Open AI’s ChatGPT has created a buzz about the current “AI Revolution,” but it isn’t a revolution for everyone. This is a time of innovators slowly handing off AI applications to early adopters. The early majority is still waiting on […]


Marketing, Software and Tools

YouTube Unveils New AI-Powered Music Ad Solutions to Help Small Businesses Reach Gen Z Audiences

May 3, 2023

Via: Small Business Trends

In a strategic move to help small businesses capitalize on Gen Z’s engagement with music, YouTube has launched innovative AI-powered music ad solutions. As a small business owner, these tools can offer you an effective avenue to reach and connect […]


Marketing, Software and Tools

How business leaders should think about the metaverse in 2023

May 2, 2023

Via: Strategy+Business

Years before the term metaverse was popularized by Mark Zuckerberg’s rebranding of Facebook to Meta in late 2021, Matthew Ball published a series of essays on what the metaverse is all about—and what would be needed to turn the vision […]


Marketing, Software and Tools

The 30 Best eBay Alternatives to Try in 2023

May 2, 2023

Via: Small Business Trends

In the vast world of online marketplaces, the eBay marketplace has been a household name for decades. However, with the rise of new competitors and the ever-changing e-commerce landscape, it’s always a good idea to have alternative options. In this […]


Marketing, Software and Tools

5 Ways to Elevate Your Brand with Adobe Express this National Small Business Month

May 1, 2023

Via: Small Business Trends

Small business owners understand that creating a strong brand is essential for success. As we look to celebrate National Small Business Month in May, it’s the perfect time to take your brand to the next level with Adobe Express, an […]


Marketing, Software and Tools

The 40 Best Ecommerce Suppliers (+ Finding the Best Ones for Your Business)

April 24, 2023

Via: Small Business Trends

Looking for the best e-commerce suppliers is a crucial part of running an online business. With so many options available, it can be overwhelming to determine which one is the right fit for your company. Continue reading to discover 40 […]


Marketing, Software and Tools

8 Expert Tips for Optimizing Your Professional Instagram Profile

April 20, 2023

Via: Entrepreneur

In today’s digital age, having a professional Instagram profile is essential for businesses to establish a strong online presence. With over 1 billion active users, Instagram offers businesses a powerful platform to engage with their target audience, increase brand awareness […]


Marketing, Software and Tools

4 Ways to Use Amazon Marketplace to Fuel Business Growth

April 19, 2023

Via: Entrepreneur

According to Jungle Scout’s 2023 The State of the Amazon Seller report — an annual study into how Amazon Marketplace sellers are faring — 89% of sellers say they are profitable on the platform. A total of 37% even reported […]