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Marketing, Marketing Strategy

Traditional Marketing to Digital Marketing – When & How to Shift

July 21, 2021

Via: Business 2 Community

Digital marketing is often viewed as a separate science and frequently compared vis-à-vis traditional marketing. To me, digital marketing is the evolution of marketing with the advent of new technologies. Social, Cloud, Analytics and Mobility have changed the rules of […]


Marketing, Software and Tools

Why are URLs Important for SEO?

July 20, 2021

Via: Business 2 Community

When you think of SEO, targeted keywords are the first thing that comes to mind. But how much thought have you put into optimizing your URL for SEO? SEO-friendly URLs are essential for ensuring your target audience finds your website. […]


Marketing, Marketing Strategy

Here Is Why You Need to Schedule Instagram Posts in 2021

July 20, 2021

Via: Business 2 Community

How can I schedule Instagram Posts? A question that people frequently ask nowadays. And we are here to answer that. Having a well-laid profile on Instagram with consistent posts is essential to get followers and attract traffic to your page. […]


Marketing, Marketing Strategy

Flyer Examples for Business to Make Your Company Stand Out

July 19, 2021

Via: Business 2 Community

These flyer examples for business can help you get on the right track to advertising within your community. “Flyers?” You ask. Yes, flyers. While some people may think that flyers are a thing of the past, when it comes to […]


Management, Strategy & Planning

Should I Start My Business as a Sole Proprietor or a Limited Liability Company?

July 19, 2021

Via: Small Business Trends

When times get tough, the tough start new businesses. Or at least that was the case in 2020 when the Census Bureau recorded a substantial uptick in business formations. And so far, the trend hasn’t slowed. In May 2021 alone, […]


Marketing, Marketing Strategy

3 SaaS Content Marketing Ideas to Boost Your ROI

July 14, 2021

Via: Business 2 Community

SaaS companies are always on the lookout for ways to increase their profitability. One of the best ways you can do this is by investing in content marketing strategies that work. Content marketing can be defined as “a strategic marketing […]


Marketing, Marketing Strategy

The Power of Content Repurposing Done Right

July 13, 2021

Via: Business 2 Community

Let’s be honest — the development of marketing content isn’t exactly cheap. From the idea to the research to the execution, it’s an investment. And like any business investment, you need a level of return that makes sense based on […]


Management, Strategy & Planning

How to improve your social media strategy in 3 simple steps

July 13, 2021

Via: Entrepreneur

Regardless of the size of your business, having a clear communication strategy is essential to be on the minds of your consumers. And yes, when we say communication we mean that: a mutual conversation in which their feedback contributes significantly […]


Management, Strategy & Planning

Is the Way of the Future In-Store or Online? Why Not Both?

July 12, 2021

Via: Business 2 Community

Whether we swipe our finger or ask Siri using our voice, smartphones have become a window to the world of information and knowledge sitting in our front pockets and purses. Nearly all of us have access to this miraculous device […]


Marketing, Marketing Strategy

Link Tracking Explained

July 12, 2021

Via: Business 2 Community

Imagine you’ve just built a landing page, created an email marketing campaign, or sent a newsletter to your subscribers. These marketing initiatives need easily accessible links directing your audience to a product or service. To make your future communications and […]