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Management, Strategic Management

How to Increase Brand Awareness in a Competitive Landscape

April 1, 2020

Via: Business 2 Community

Building brand awareness is a key facet of expanding any ecommerce business. Brand awareness is intricately linked with brand identity – the general perception of your brand in the eyes of consumers at large. In a world where new ecommerce […]


Marketing, Software and Tools

What Is Website Accessibility? 13 Guidelines You Need to Know

April 1, 2020

Via: Business 2 Community

Building a website is easier now than ever before. Many companies turn to drag and drop solutions, or they find awesome templates in the content management system (CMS) platform they’re using. But once the site is up and running, it’s […]


Marketing, Sales Experience

How to Start Social Selling – 9 Tips to Set Up Your Strategy

March 31, 2020

Via: Business 2 Community

So, you know what social selling is and have decided that you want to use it to grow your business. Smart decision. But simply knowing what social selling is and recognizing its benefits isn’t enough to truly begin using this […]


Marketing, Sales Experience, Software and Tools

How Can Custom Chatbots Help You Ease Your Customer Service

March 30, 2020

Via: Business 2 Community

In today’s saturated market with plenty of options for your target customers, the only thing that ensures the success of your business is superlative customer service. Irrespective of the type of business, customer service, and sales remain integral parts in […]


Marketing, Software and Tools

Quality Content and SEO Are the Power Couple of Marketing

March 30, 2020

Via: Business 2 Community

In fact, they are better together. Just like Harry is better with Meghan and peanut butter is better with chocolate (admit it!) — SEO works better when your content is high quality. Here’s why … Higher quality content boosts your […]


Marketing, Software and Tools

10 Amazing B2C Video Marketing Tips You Have to Try

March 26, 2020

Via: Business 2 Community

By 2022, online videos will make up more than 82% of all consumer internet traffic. That’s a notable number, but what it says is that video is the future of online marketing. We live in a fast-paced world where people […]


Management, Proposal Management

How to Activate Your Workplace During Social Distancing

March 25, 2020

Via: Business 2 Community

Let’s be honest, working during social distancing isn’t easy. Sure, there are the perks of having autonomy, personal snack bar (e.g. your kitchen), and maybe a feline coworker. But the perks of “WFH” can wear off quickly, as social interaction […]


Management, Strategic Management

5 Business Improvisation Tips for Your Company

March 24, 2020

Via: Small Business Trends

When you encounter an uncertain time like this, you could improvise and take this time to do things you were putting off. Business Improvisation Tips Here are 5 business improvisation tips to consider trying. Modify Business Objectives Evaluate if you […]


Management, Strategic Management

5 Ways to Do Smart & Responsible Marketing During COVID-19

March 24, 2020

Via: Business 2 Community

In everything we do as brands, context matters. Beyond the basic actions taken to protect employees and businesses during a crisis, brands can either help or hinder our collective experience. So when a cultural moment shifts as dramatically as it […]


Management, Strategic Management

8 Ways for Your Business to Stay Ahead During the Coronavirus Outbreak

March 23, 2020

Via: Entrepreneur

Setting direct health concerns aside, it has now become clear that coronavirus will not pass without leaving some long-term business and economic consequences in its wake. While it might be tempting to focus on just staying afloat in the moment, […]